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Privacy Policy

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September 13, 2024
Privacy Policy

Privacy Policy

Last Updated: September 29, 2024

Trending Eyes (“Company”, “We”, “Us”, or “Our”) is committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website and use our services. It also explains your privacy rights and how the law protects you, including provisions under GDPR (General Data Protection Regulation), CCPA (California Consumer Privacy Act), CPRA (California Privacy Rights Act), and other applicable privacy laws.

By using the Service, you agree to the collection and use of your personal information in accordance with this Privacy Policy.

1. Definitions

  • Account: A unique account created for you to access our services.
  • Affiliate: An entity that controls or is under common control with the Company.
  • Cookies: Small files stored on your device to track website usage and improve user experience.
  • Personal Data: Information that relates to an identifiable individual.
  • Service: The Trending Eyes website, accessible at https://www.trendingeyes.com.
  • Service Providers: Third-party companies employed by the Company to provide and maintain the Service.
  • Third-Party Social Media Services: Services like Google, Facebook, and Twitter, through which users can create an account or log in.
  • Usage Data: Data collected automatically, including your IP address, browser type, device information, and interaction with the website.
  • You: The individual accessing or using the Service or the company on whose behalf such individual is accessing or using the Service.

2. Information We Collect

Personal Data

While using our Service, we may ask you to provide certain personally identifiable information. This includes:

Personal Information

We need your personal information, when you:

  • Create an account
  • Submit a guest post or content
  • Purchase services (content writing, advertising)
  • Subscribe to our newsletter
  • Contact us via email or through forms on our website

Personal data may include:

  • Name
  • Email address
  • Payment information (for purchases)
  • Billing and shipping addresses
  • Phone number
  • User-generated content (e.g., guest posts, comments)

Automatically Collected Information

We may also collect information automatically when you visit Trending Eyes, such as:

  • IP address
  • Browser type and version
  • Device information
  • Pages visited and time spent on the site
  • Referring URL (the website you came from)
  • Cookies and tracking technologies (explained below)

3. How We Use Your Data

We may use your personal data to:

  • Provide and improve our Service: Including monitoring usage and enhancing user experience.
  • Manage Your Account: To provide access to our services and manage your preferences.
  • Contact You: For updates, promotional materials, and security alerts.
  • Fulfill a contract: Process purchases or any other contractual agreement.
  • Send News and Offers: Inform you of similar services unless you opt-out.
  • Analyze and improve the Service: Evaluate website performance, user trends, and marketing efforts.

4. Legal Basis for Processing Personal Data (GDPR Compliance)

Under GDPR, we process your personal data based on:

  • Consent: When you voluntarily provide information (e.g., subscribing to a newsletter).
  • Contract: To fulfill our obligations in agreements or purchases made through the Service.
  • Legitimate Interests: To improve our services, fraud prevention, and marketing efforts.
  • Legal Obligation: To comply with legal requirements (e.g., tax regulations).

5. Your Rights Under GDPR, CCPA, and CPRA

Depending on your location, you may have the following rights:

Under GDPR (for EU residents):

  • Right to Access: Request access to your personal data.
  • Right to Rectification: Correct inaccurate or incomplete data.
  • Right to Erasure: Request the deletion of your personal data.
  • Right to Restrict Processing: Ask for a temporary stop in the processing of your data.
  • Right to Data Portability: Receive your data in a machine-readable format.
  • Right to Object: Object to the processing of your data for specific purposes.

Under CCPA and CPRA (for California residents):

  • Right to Know: Request information on what data we collect and how we use it.
  • Right to Delete: Request that we delete your personal data.
  • Right to Opt-Out: You can opt-out of the sale of your personal data (we do not sell data).
  • Right to Non-Discrimination: You will not face discrimination for exercising your privacy rights.
  • Right to Correct: Correct inaccurate data.

You can exercise these rights by contacting us at: trendingeyes.main@gmail.com.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, such as:

  • Session Cookies: Temporary and deleted when the browser is closed.
  • Persistent Cookies: Stored on your device for future use.
  • Web Beacons: Track interactions with our emails or web pages.

You may control or delete cookies through your browser settings, but this may affect the functionality of the website.

7. Analytics, Advertising, and Marketing Services

Analytics

We use third-party services, including:

  • Google Analytics: Collects anonymous data about Your interaction with Our website, helping Us understand user behavior and site performance. You can opt out by using the Google Analytics Opt-out Browser Add-on.

Advertising

We partner with advertising networks to deliver relevant ads, including:

  • Google Ads: Tracks user behavior to show tailored ads based on Your preferences.

Email Marketing

We use platforms such as:

  • MailChimp: To send email newsletters and promotional content to users who subscribe to Our mailing list.

You can opt out of receiving promotional emails at any time by using the “Unsubscribe” link found in these emails.

8. Payments

For payment processing, We use secure third-party payment providers, such as:

  • PayPal: Your payment details are transmitted directly to PayPal via encrypted channels. We do not store Your payment information on Our servers.

These payment providers may have access to Your personal data necessary to complete transactions, and their use of Your data is governed by their privacy policies.

9. Sharing Your Personal Data

We do not sell your personal data. However, we may share your personal data with:

  • Service Providers: For hosting, analytics, payment processing, or customer support.
  • Affiliates: In cases where affiliates are under the same ownership or control.
  • Legal Authorities: To comply with legal obligations or protect our rights.
  • Business Transfers: In case of mergers, acquisitions, or asset sales.
  • Third-Party Social Media Services: If you choose to log in or create an account via these platforms.

10. Data Security

We implement reasonable measures, such as encryption and access controls, to protect your data from unauthorized access, disclosure, or loss. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

11. Data Retention and Deletion

We retain Your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Usage data is typically stored for shorter periods unless it’s required for improving security or legal compliance.

You have the right to request the deletion of Your data at any time, unless We are legally required to retain it for business or legal purposes.

12. Data Transfers

Your personal data may be transferred and stored in locations outside of Your country, where the data protection laws may differ from those in Your jurisdiction. By submitting Your information, You consent to such transfers.

We take steps to ensure that Your data is securely transferred and stored according to the legal regulations.

13. Children’s Privacy

Trending Eyes does not knowingly collect personal data from children under the age of 13. If you are aware that your child has provided personal data without parental consent, please contact us, and we will take steps to remove such data from our servers.

14. Business Transactions

In the event of a business transfer, such as a merger or acquisition, your data may be transferred to the new entity. We will notify you if your personal data becomes subject to a new privacy policy.

15. Links to Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the content or privacy practices of those sites. Please review their privacy policies before providing personal information.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on our website and updating the “Last Updated” date. Please review the policy periodically for updates.

17. Contact Us

If you have any questions or concerns about this Privacy Policy or wish to exercise your rights, please contact us:

In case of any issue/misunderstanding/discrepancy, Trending Eyes reserve the right to final decision.